GROUNDWORK.SOLAR

The AI team for
solar sales pros
& installers.

Groundwork deploys 4 specialized AI agents on your own dedicated server — covering every stage from outreach and closing to permitting, install, and long-term customer success.

Skills developed with top solar closers to win more deals, cut cancellations, and save your sanity.

ONLY 47 SPOTS REMAINING FOR BETA

SOUND FAMILIAR?

The grind is real.
The fix is here.

Leads go cold while you're at the door
Sunny responds in 60 seconds, every time
SUNNY
Proposals take hours to build manually
Ray builds them in minutes from a utility bill
RAY
Objections kill deals you should have closed
Ray runs proven follow-up sequences automatically
RAY
Permits and HOA paperwork stall your installs
Joule files, tracks, and follows up automatically
JOULE
Customers cancel between contract and install
Joule sends milestone texts that keep them warm
JOULE
Happy customers never turn into reviews or referrals
Elle asks at exactly the right moment, every time
ELLE
☀️ Fills your pipeline on autopilot⚡ Responds to leads in 60 seconds📋 Builds proposals from a utility bill🤝 Handles objections with proven scripts📊 Tracks ITC & state incentives live📁 Files permits & HOA paperwork for you💬 Texts customers at every milestone⭐ Generates 5-star reviews automatically🏆 Turns every install into 3 more leads☀️ Fills your pipeline on autopilot⚡ Responds to leads in 60 seconds📋 Builds proposals from a utility bill🤝 Handles objections with proven scripts📊 Tracks ITC & state incentives live📁 Files permits & HOA paperwork for you💬 Texts customers at every milestone⭐ Generates 5-star reviews automatically🏆 Turns every install into 3 more leads
60s

Lead response time

21×

Higher conversion rate

30%

Avg cancellation rate — eliminated

4

Specialized agents, one team

MEET THE TEAM

The team that
never stops closing.

Four specialists. Every stage of the solar journey covered.

Sunny
01 / 04
SUNNY

Outreach & Origination

Sunny fills your pipeline before you ever knock a door. Responds to every inbound lead in under 60 seconds, runs hyper-local ad campaigns, builds your social presence, and nurtures cold prospects with proven drip sequences — so your calendar stays full and no lead goes dark.

60-second lead responseSocial content & adsDrip nurture sequencesInbound call qualification

HOW IT WORKS

From signup to
closing deals.

01

You sign up

Get your own dedicated AI server. No shared resources — Groundwork runs exclusively for you and your team.

02

Groundwork learns you

Your sales style, local utility rates, preferred lenders, your market's AHJ quirks. The longer you use it, the smarter it gets.

03

It starts working

Leads get qualified in 60 seconds. Proposals go out same day. Permits get filed. Customers get milestone texts. All while you're in the field.

04

You close more deals

Focus on what you do best — building trust at the door and closing at the kitchen table. Groundwork handles everything else.

SKILLS

Developed by
top solar closers.

Every skill is battle-tested by reps who close. Win more business, cut cancellations, and save more time.

60-Second Lead Response

21x higher conversion on inbound leads. Sunny responds before your competition even sees the notification.

SUNNY

Hyper-Local Social Content

Posts about your local utility rates, incentive deadlines, and customer wins — in your voice, on autopilot.

SUNNY

Drip Nurture Sequences

Personalized email and SMS sequences that move cold leads from first touch to booked appointment.

SUNNY

Automated Proposal Design

From utility bill to lender-ready proposal in minutes. Consistent across every rep on your team.

RAY

Objection Handling

Proven follow-up scripts for cost, timing, and HOA concerns. Automated, personalized, effective.

RAY

Incentive Urgency Alerts

Real-time ITC, NEM 3.0, and state rebate tracking. Always have a closing argument ready.

RAY

Permit Packet Assembly

All the right forms, filled correctly, for every AHJ in your market. No more chasing paperwork.

JOULE

HOA & Utility Coordination

Joule chases approvals, tracks deadlines, and follows up so your install timeline never slips.

JOULE

Milestone Customer Updates

Automated texts at every project stage. Customers stay warm. Cancellations drop.

JOULE

Post-Install NPS Surveys

Automated satisfaction check-ins that surface issues early and build long-term loyalty.

ELLE

Review Generation

Requests Google and Yelp reviews at exactly the right moment — when customers are happiest.

ELLE

Referral Automation

Systematically turns every happy customer into a lead source. Timely, personal, trackable.

ELLE

MULTI-AGENT POWER

One subscription.
Unlimited agents.

Groundwork runs multiple AI sub-agents simultaneously, 24/7. It learns your workflows, adapts to your local market, and handles the mundane — filing permits, chasing HOA approvals, updating your CRM, texting customers.

Sky is the limit.

MEMORY & LEARNING

It gets you.
Really.

Groundwork understands your local utility, your preferred financing options, your objection style, and how you close. Its memory grows smarter with every interaction — less hand-holding, more deal-closing.

The longer you use it, the better it gets.

EXAMPLE PROMPT

"Hey Groundwork, the Johnsons on Maple St just got their PTO. Can you send them a thank-you, ask for a Google review, and add them to our referral sequence?"
✓ Done. Review request sent. Referral sequence activated. CRM updated. Three neighbors in the same zip added to your canvassing queue. — Groundwork

INTEGRATIONS

Connects to what
you already use.

CRM

HubSpotSalesforceJobNimbusSunbase

Proposals

Aurora SolarSoloEnphase

Financing

GoodLeapMosaicSunlight Financial

Field Sales

SalesRabbitCanvass

Communication

GmailOutlookSMS

WHAT REPS ARE SAYING

"I used to lose 2 hours a day just on follow-up texts and CRM updates. Elastic handles all of it. I closed 3 extra deals last month just from time I got back."

Marcus T.

Solar Rep, Phoenix AZ

"Our cancellation rate dropped from 28% to 9% in 60 days. Ray's milestone texts are the difference. Customers feel taken care of and they stop ghosting."

Priya K.

Owner, SunPath Solar

"Grid filed 14 permit packets in one week. My old coordinator could do maybe 4. I don't know how I ran this business without it."

Derek L.

Operations Manager, Bright Energy

READY TO MEET YOUR NEW TEAM?

Stop juggling.
Start closing.

Join hundreds of solar pros who let Groundwork handle the grind — leads, proposals, permits, follow-ups, content — so they can focus on relationships and revenue.

LIMITED SPOTS AVAILABLE FOR BETA · GROUNDWORK.SOLAR